Title Prof. First Name Anupama Last Name Vohra
Designation Professor
Department Faculty of Management Studies
Email anupamavohra@fms.edu
Webpage
Phone.no 0112766877
Employement Info
Employee Type Nature Of Employment
Teaching Retired
Educational
Degree/Certification Institution Year
Ph.D. - University of delhi
Teaching experience inside the Institution
Designation Institution Duration From Duration To
Professor Faculty of Management Studies 1985-01-19 2023-08-10
Subjects Taught
Activity Type Course Title From To Semester Total Classes Assigned Number of Classes Taught
Lecture Marketing Management 2022-11-07 2023-03-24 2 42 42
Lecture marketing management 2023-07-03 2023-10-24 1 42 42
Research Guidance
PhD scholars under Supervision Awarded PhD Submitted
1
M.Phil Scholars – Under Supervision Awarded Degree Submitted
1
Research Publications
Article Name Publication Type Journal Name ISSN No Volume Year URL DOI
Marketing at the bottom of the pyramid: Literature review and future research agenda Research Papers in Scopus Listed Journals Journal of Consumer Studies 1470-6431 2022 doi.org/10.1111/ijcs.12804

Research Projects
Title of the Project Project Type Year Of Sanction Output Start Date End Date
‘Issues and Challenges of Ecotourism Development in India: an exploratory study’ Minor 2015 Project was completed and submitted in time to University of Delhi 2015-10-16 2016-10-31
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