Title Dr. First Name Anshu Last Name Mehta
Designation Assistant Professor
Department Faculty of Management Studies
Email anshumehta@fms.edu
Webpage
Phone.no 9643401101
Employement Info
Employee Type Nature Of Employment
Teaching Permanent
Educational Qualifications
Degree/Certification Name Institution Year of Completion
Ph.D. - Management Amity University 2021
Teaching Experience (Within Institution)
Designation Duration
Faculty 07-07-2021 To 22-01-2023 (1 years, 6 months, 15 days)
Assistant Professor Presently Working since 23-01-2023 (2 years, 3 months, 16 days)
Teaching Experience (Outside Institution)
Designation Institute Duration
Faculty Indian Institute of Foreign Trade (IIFT), Delhi 02-07-2022 To 22-01-2023 (6 months, 20 days)
Head - Marketing Instituional FAMPL 03-12-2010 To 21-07-2016 (5 years, 7 months, 18 days)
Assistant Buyer Bharti Walmart Private Limited 22-08-2008 To 03-11-2010 (2 years, 2 months, 12 days)
Deputy Manager Reliance Food Processing Solutions Limited 02-05-2006 To 31-08-2008 (2 years, 3 months, 29 days)
Courses/Subjects Taught
Teaching Activity Type Course Title Semester Total Assigned Classes Number of Classes Taught Duration
Lecture Marketing Research 2 22 22 23-01-2023 To 18-03-2023 (1 months, 23 days)
Lecture Competitive Marketing 3 35 35 06-07-2023 To 26-10-2023 (3 months, 20 days)
Research Supervision Overview
PhD Scholars Supervised PhD Degrees Awarded Theses Submitted
M.Phil Scholars Supervised M.Phil Degrees Awarded M.Phil Theses Submitted
0 0 5
Research Publications
Title of Article Type of Publication Name of Journal ISSN Journal Volume Year Link to Article DOI (Digital Object Identifier)
Impact of barriers of value co-creation on consumers' innovation resistance behavior: Investigating the moderation role of the DART model. Research Papers in Scopus Listed Journals Technological Forecasting and Social Change 0040-1625 184 https://www.sciencedirect.com/science/article/abs/pii/S0040162522005546 10.1016/j.techfore.2022.122033

Co-creation: Interface for Online Affective Experience and Repurchase Intention Research Papers in Peer Reviewed Journals International Journal of Business and Economics 1607-0704 20 International Journal of Business and Economics
Impact of customer experience on attitude and repurchase intention in online grocery retailing: A moderation mechanism of value Co-creation Research Papers in Scopus Listed Journals Journal of Retailing and Consumer Services 0969-6989 64 https://www.sciencedirect.com/science/article/abs/pii/S0969698921003647 10.1016/j.jretconser.2021.102798

Impact of Chatbots in Transforming the Face of Retailing- An Empirical Model of Antecedents and Outcomes Research Papers in Scopus Listed Journals Recent Advances in Computer Science and Communications 2666-2558 14 https://www.eurekaselect.com/article/100244
Evaluating Niche E-commerce Indian Retail Websites: User Perspective Research Papers in Peer Reviewed Journals Blue Eyes Intelligence Engineering & Sciences Publication 2278-3075 8 https://www.ijitee.org/portfolio-item/H7008068819/
E-Satisfaction Estimation-A Comparative Analysis Using AHP and Intuitionistic Fuzzy TOPSIS Research Papers in Scopus Listed Journals Journal of Cases on Information Technology 1548-7717 21 https://www.igi-global.com/gateway/article/223176 10.4018/JCIT.2019040105

Managing Customers Online Recovery – An Insight for E-Retailers Using Conjoint Analysis Research Papers in Peer Reviewed Journals IEEE 978-1-5386-0886-9 https://ieeexplore.ieee.org/document/8480207 10.1109/CIACT.2018.8480207

Evaluating satisfaction level of grocery E-retailers using intuitionistic fuzzy TOPSIS and ECCSI model Research Papers in Peer Reviewed Journals IEEE 978-1-5386-0514-1 https://ieeexplore.ieee.org/abstract/document/8286019 10.1109/ICTUS.2017.8286019

Non-Journal Publications
Title of Publication Type of Publication Publisher Role ISBN Year Link to Publication Level
Fuzzy DEMATEL Approach to identify the factors Influencing Efficiency of Indian Retail Websites Chapters in Books Springer Publication Author 978-981-15-3646-5 https://link.springer.com/chapter/10.1007/978-981-15-3647-2_6 International
Impact of Social Media on Society- Analysis and Interpretation Chapters in Books Springer Publication Author 978-981-10-7323-6 https://link.springer.com/chapter/10.1007/978-981-10-7323-6_29 International
E-Learning Courses
Courses taught through E-Learning resource Type Source Semester
Agri food Retail Management ICT ICT enabled online course
Advertising and Communication ICT ICT enabled online course
Research Projects
Project Title Project Type Year Of Sanction Outcome/Output Duration
Impact of Barriers of Innovation on Consumers' Perception and Intention to Use Self-Service Checkouts in Retailing: A Moderation Role of Self-Efficacy and Value Co-Creation Minor 2024 On-going Ongoing since 31-08-2024 (8 months, 8 days)
Professional Development Programmes
Programme Title Sponsoring Institution Organizing Institution Role Type of Programme
How to write Successful Compact Case Emerald Publishing Attendee Short Term Program
4-Week Faculty Induction/Orientation Programme for Faculty in Universities/Colleges/Institutes of Higher Education University of Delhi Teaching Learning Centre, Ramanujan College, University of Delhi Attendee Orientation Programme
ADVANCED RESEARCH METHODOLOGY University of Delhi Teaching Learning Centre, Ramanujan College University of Delhi Attendee Refresher Program
Seminar / Conference Details / Workshops
Type of Activity Name of The Event Role Duration
Conference IEEE, 4th International Conference on Computational Intelligence and Communication Technology Conference 09-02-2018 To 10-02-2018 (1 days)
Conference International Conference on Quality, Reliability and Infocom Technology & Business Operations Conference 27-12-2018 To 29-12-2018 (2 days)
Conference 19th International Business Horizon INBUSH ERA World Summit Conference 20-02-2019 To 22-02-2019 (2 days)
Conference IEEE International Conference on Infocom Technologies and Unmanned Systems' 2017 Conference 17-12-2017 To 19-12-2018 (1 years, 2 days)
Conference 17th International Business Horizon World Summit Conference 08-02-2017 To 10-02-2017 (2 days)
Conference Driving Marketing Excellence through Experiences in Emerging Economies Conference 06-01-2019 To 08-01-2019 (2 days)
Conference International Conference on Innovations in Sciences, Technology, Engineering and Management Conference 05-04-2017 To 07-04-2017 (2 days)
Conference International Conference on Science, Engineering, Law and Management Conference 01-06-2017 To 01-06-2017 ()
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